This was a project where we had to create a campaign for Stonewall to encourage people to vote in the general election. We came up with the slogan "An election is the time for reflection", and had this engraved into mirror. We thought mirror could be placed anywhere in the environment, in bathrooms or outside etc. and would always attract attention either because someone wants to look at themselves, or because the mirror is shining and unmissable. We also wanted to remind the people who usually do not vote, that they are involved with the election too, which we hoped would be implied when they could see themselves, literally, within our adverts.
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